Users will soon have a new feature that permits them to reduce the volume of artificial intelligence-produced media appearing in their streams. This move comes as the platform disclosed that it presently contains more than 1 billion AI videos.
Trial and Implementation
The update is undergoing trials over the coming weeks before a full-scale launch. This advancement aligns with a rise in content created by AI, spurred by recent content generation software.
AI Content on Other Platforms
Studies have shown that nearly 10% of the most rapidly expanding content creators on a competing service primarily display AI-generated videos. A large amount of this output is deemed mass-produced AI material, a term for poor-quality, mass-produced content that is often illogical or bizarre.
Based on user feedback that many people enjoy content produced via AI tools, including digital art to science explainers, and we intend to provide users the ability to see more or less of that, based on their own likes,” commented a platform representative.
Volume and Proportions
The service shared that there are now 1.3bn videos on its network tagged as artificially created. Collectively, more than 100 mn media items are added to the app daily, making AI-generated material a minor part of its complete catalog.
How to Adjust Settings
Viewers will be able to decrease or raise the volume of AI-generated videos they see by using the content preference option in the application and choosing “AI-generated content”. Further subjects that are already be modified under the filter cover news, fashion, cosmetics, and dance.
Platform Guidelines
Its policies oblige users to label lifelike artificially created content, and it prohibits harmful fake videos of celebrities or emergencies. Any realistic artificial content that is unmarked can be deleted under its user guidelines.
In addition, the platform will henceforth attach an “AI-made” watermark to content created with its own AI tools, or flagged by an cross-platform project for recognizing artificial media. This measure is intended to deter users from trying to bypass the tagging system.
Responsible AI Funding
TikTok is also establishing a two million dollar educational fund for professionals and organizations to produce educational content about using AI responsibly. This program will benefit charitable organizations specializing in teaching coding and technology.
Moderation Strategy
TikTok has supported its safety measures, following debate over plans to lay off a large number of content moderators in the United Kingdom. The company is planning to reduce 439 jobs in its content moderation division in its British office, with trade unions and online safety experts raising concerns that staff are being displaced by machine-led review.
A company official explained that people-led review would still have a role, but automated tools can protect employees by removing the most graphic content ahead of it is viewed by staff. The company stated a notable drop in disturbing and violent content handled by human moderators over the past year due to the use of its automated systems.
It is vital to balance people and machines to maintain a secure environment,” she said. “We’ll have people as part of that process, but we also think it’s very important to reduce exposure to unsafe media as rapidly, which is the area in which a significant AI assistance is proving valuable work at speed.”
